Ana Luisa Review: Gold-Plated Jewelry Prices, the 2-Year Warranty and US Return Fees

Ana Luisa is a US jewelry brand that sells everyday earrings, necklaces, rings and bracelets online and from a store on Bleecker Street in New York. Most of its range is 14k gold or rhodium plated over brass, with gold vermeil and 10K solid gold options on birthstone, name and fine jewelry pieces. Best sellers mostly cost $45 to $175, and the fine jewelry collection runs from about $65 to $350 for the pieces we saw.
This review looks at what Ana Luisa sells, the material differences that affect price and durability, current pricing and tiered offers, shipping, the return fees, the 2-year warranty, and which items are final sale.
At a glance Checked October 2026
Ana Luisa suits shoppers who want gold-tone everyday jewelry at mid-range prices with a longer warranty than most fashion brands offer. The trade-off is that most pieces are plated brass rather than solid gold, US returns carry a fee unless you exchange, and personalized and birthstone pieces cannot be returned.
- Best for: Everyday hoops, studs and pendant necklaces; gifts where the 2-year warranty matters.
- Typical price: $45–$85 for plated earrings and necklaces; $115–$230 for birthstone and name pieces; up to about $350 for solid gold.
- Shipping: Free USPS Ground Advantage in the US (5–7 business days); Priority Mail $9.50.
- Returns: 30 days; fee of $1.99 for store credit, $10 for a refund on fashion jewelry, $16 on fine jewelry; exchanges free.
- Watch out for: Custom, engraved, birthstone, made-to-order and Last Chance items are final sale.
What Ana Luisa sells
The site is organized into these main groups:
- Earrings. Hoops and huggies in several sizes (the Giulia, Nate and Toda lines), studs, and statement drops such as Perry.
- Necklaces. Pendants like Pebble, chains, initial and letter necklaces, and custom name necklaces.
- Rings and bracelets. Bangles such as Selena and Carter, stacking rings and birthstone rings.
- Fine jewelry / Solid Gold. 10K solid gold pieces, charms, chains and diamond pieces; the page says lab-grown diamonds are used across the collection.
- Custom. Name necklaces, engraved items and birthstone pieces offered in either gold vermeil or 10K solid gold.
- Last Chance. Discontinued and clearance items, sold as final sale.
The help center also mentions permanent jewelry (welded bracelets and anklets) at its stores, and in-store pickup only at the Bleecker Street location in New York City.

Materials: plated, vermeil or solid gold
Material is the biggest factor in how long a piece keeps its color, so it is worth checking on every listing:
- Gold or rhodium plated brass. The help center says the majority of Ana Luisa's jewelry is 14k gold or rhodium plated over a brass base. The Giulia hoops, Perry earrings and Pebble necklace are all listed this way.
- Gold vermeil. The care guide explains that vermeil always has a sterling silver base with a thick layer of 14k gold, making it more durable than plating. It also notes that vermeil plating may fade over time, especially on rings and bracelets.
- 10K solid gold. Offered on fine jewelry and as an upgrade on many birthstone and name pieces. The help center says the 10K solid gold collection is hypoallergenic and nickel-free.
- Earring posts. The Giulia hoops list hypoallergenic titanium posts. The help center suggests that customers with sensitive skin choose earrings with titanium or stainless steel posts.
- Weight. Some listings give a weight, such as about 5 g for the Giulia Medium hoops and 6.26 g for the Pebble necklace.
Product pages carry badges reading tarnish-free, water-resistant and hypoallergenic, but the care guide is more cautious: it says products are designed to be water-resistant while still recommending you avoid constant contact with lotions and perfume, keep vermeil away from pools, sweat and sunscreen, and store pieces somewhere cool and dry. The brand also states it cannot repair broken jewelry or re-plate vermeil.
Prices
Prices are in US dollars. Examples from the best sellers and fine jewelry pages:
- Invisible Set Studs Small: $45; Invisible Set Studs Medium: $50
- Giulia Bold Huggie Hoops: $60; Giulia Medium hoops: $65; Giulia Large: $70
- Perry statement earrings: $75; Letter Necklace: $75; Nate Bold Huggie Hoops: $75
- Pebble pendant necklace, Toda double hoops, Selena bangle: $85 each
- Solo Birthstone Ring: $115; 2 Stone Birthstone Ring: $130; Mini Custom Name Necklace: $145
- 3 Stone Birthstone Necklace and Custom Name Necklace: $175; 3 Stone Memento Necklace: from $230
- Solid gold examples: Opal Mini Birthstone Charm $65, Gold Huggie Hoops $195, Gold Chain Necklace $235, Two Tone Diamond Link Ring $325, 3 Stone Birthstone Ring in solid yellow gold $350
Each product also shows a lower members' price for the paid AL Luxe membership, for example $55.25 instead of $65 on the Giulia hoops.

Shipping
According to the help center, orders usually ship one to two business days after you receive a confirmation email, and delivery estimates do not include that processing time.
- USPS Ground Advantage: free, 5–7 business days.
- USPS Priority Mail: $9.50, 2–4 business days.
- PO boxes, Alaska and Hawaii: shipping to US PO boxes is offered, with up to five extra days for PO boxes and non-contiguous states. Pickup points and parcel lockers are not supported.
- Made-to-order items: ship free via DHL within 15 business days.
- Ana Luisa Protection: an optional shipping protection add-on; its fee is not refundable once the order ships.
International orders go by DHL Express or local carriers to a list of countries including Canada, the UK, Australia and parts of the EU and Asia, with fees and free-shipping minimums that vary by country.
Returns and the 2-year warranty
Returns are accepted within 30 days, online or in store, with the original tags and packaging. The returns page counts the window from delivery, while the help center counts it from the original purchase date, so it is safest to start within 30 days of ordering. US returns carry a fee that is deducted from your refund and shown before you submit:
- Return for store credit: $1.99
- Refund to the original payment method, fashion jewelry: $10.00
- Refund to the original payment method, fine jewelry: $16.00
- Exchanges on US orders: free, and the help center mentions a 15% bonus when you take store credit for an exchange
Refunds typically take 5–10 business days to appear on your statement. Final sale items cannot be returned or exchanged: Last Chance products and bundles, made-to-order and customizable jewelry including birthstone pieces, engraved jewelry, sample sale purchases, mystery products, chain extenders, earring backs, earring back lifters and the jewelry care kit.
The 2-year warranty covers tarnishing, water damage and breakage from the original purchase date. US customers file a claim online with the order number, email and at least one photo, and receive a one-time replacement or store credit. Permanent jewelry, gifts with purchase and sample sale items are not covered; permanent pieces that break within 60 days are reattached free, and later welds cost $20 plus tax.

Who should buy from Ana Luisa
- Everyday jewelry buyers who want gold-tone hoops, studs and pendants for under $100 and value a written warranty against tarnish.
- Gift shoppers who can choose a standard piece, since exchanges are free.
- Personalized gift buyers who are certain of the name, birthstone and metal before ordering.
Think twice if you have a nickel sensitivity and the listing does not name the post material, if you want solid gold at plated-jewelry prices, or if you are unsure about a custom piece, since those cannot be returned.
Ana Luisa coupon codes
We did not find a public code we could verify, and we do not publish codes we cannot check. The offers shown on the site were a free-shipping banner for all orders and a tiered spend-more offer on product pages: 15% off plus free shipping at $65, 20% off at $125 and 25% off at $175, with exclusions and a countdown timer. The AL Luxe membership costs $49.99 a month, which the site says becomes store credit, with up to 25% off every order, 5% off solid gold, a $40 birthday gift card and free returns; it can be paused or cancelled. Any working offers we find are listed on our Ana Luisa coupons page.
Frequently asked questions
Is Ana Luisa real gold?
Most pieces are 14k gold plated over brass. Gold vermeil pieces have a sterling silver base, and the fine jewelry collection is 10K solid gold. Check the material line on each listing.
Does Ana Luisa jewelry tarnish?
Listings are labeled tarnish-free, and the 2-year warranty covers tarnishing. The care guide still advises avoiding lotions, perfume, sweat and pools, and notes vermeil plating can fade over time.
Does Ana Luisa charge for returns?
Yes, for US returns: $1.99 for store credit, $10 for a refund on fashion jewelry and $16 on fine jewelry. Exchanges are free.
Can I return a birthstone or name necklace?
No. Customizable, birthstone, engraved and made-to-order pieces are final sale.
How long does Ana Luisa shipping take?
Orders usually leave in one to two business days. Free Ground Advantage takes 5–7 business days and Priority Mail 2–4 business days.
The bottom line
Ana Luisa offers a broad range of gold-tone jewelry at mid-range prices, free US shipping and a 2-year warranty that covers tarnish and breakage. Read the material line on each listing, budget for the return fee if you might want a refund, and only order custom or birthstone pieces when you are sure, because those are final sale.
Disclosure: this article contains affiliate links. If you buy through them we may earn a commission, at no extra cost to you. Prices and policies were checked on the Ana Luisa website at the time of writing and may change.